Partner & Channel workflows — HG Insights GTM Marketplace
Workflows for partner & channel, ready to launch in Claude, ChatGPT, or HG Insights Playground.
By role
By GTM challenge
Required MCP servers
Deal Registration Context Brief
When a partner registers a deal, get the account context fast — fit, footprint, in-market signal — so you approve, prioritize, or question the registration with data.
Co-Sell Target Shortlist
Build a co-sell shortlist where your fit and the partner's footprint and live intent all line up — the accounts a joint motion can actually win.
Partner Tech-Overlap Finder
Find where your product and a partner's are installed together — the joint install base that's already proof the integration matters.
Co-Marketing Account List
Build the joint target list for a co-marketing campaign — accounts where you and your partner both have a reason to show up and the buyer's in-market.
Channel Whitespace Map
Map where your channel partners have coverage and where they don't — the segments and regions with whitespace no partner is working.
Partner Enablement Account Brief
Arm a partner's reps with an account brief they can actually sell from — the account's stack, pain, and in-market signals, framed for the joint offer.
Partner Recruitment Targeting
Find the right partners to recruit — firms whose footprint covers the segment you're weak in, with the capabilities your motion needs.
Alliance QBR Readout
Prep the alliance QBR with a data-grounded readout — joint footprint growth, the co-sell pipeline's account quality, and the whitespace for next quarter.
Partner Account Mapping
Map the overlap between your target accounts and a partner's footprint — where they already have a relationship you can co-sell into.
Partner Competitive Overlap
Check whether a prospective partner also sells your competitor — the channel-conflict risk that sinks alliances, surfaced before you sign.
Marketplace Cloud Co-Sell Finder
Find the accounts with heavy cloud spend and committed-spend budgets to draw down — the marketplace co-sell targets where a cloud-funded deal closes faster.